What is Marketing Management & Automation?

As a direct result of our Portal implementations, customers seek help and advice with our team to help them succed with their online presence.

According to HubSpot, the company that coined the term, “Inbound marketing is about using marketing to bring potential customers to you, rather than having your marketing efforts fight for their attention. Sharing is caring and inbound marketing is about creating and sharing content with the world. By creating content specifically designed to appeal to your dream customers, inbound attracts qualified prospects to your business and keeps them coming back for more.”

 

How will my company benefit from using Marketing Management & Automation services?

  • Attract the right type of traffic to the company website.
  • Convert the right visitors into leads by gathering their contact information.
  • Transform leads into customers.
  • Delight existing customers to the point where they become promoters of your brand.
The inbound marketing sales funnel

What Marketing Management & Automation Services do you offer?

Our experience is concentrated in the following areas:

Blog, Keyword analysis and Social Publishing

Forms, Calls-to-Action, Landing Pages

CRM, Email Workflows

Surveys, Smart Content, Social Monitoring

What should we look for in a Marketing Management & Automation Service?

  • Deep understanding of the inbound marketing concepts and tools.
  • Consolidation of utilities and functions into integrated solutions.
  • Open architecture with open API implementations.
  • Experience and proven methodology.

What tooling and infrastructure do you use?

Among other best of breed tools we work with:

  • HubSpot
  • SalesForce
  • Highrise

Frequently asked questions

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